Press Release
ALPHARETTA, GA, February 20, 2019
Bruder Hygienic Eyelid Solution helps reduce bacteria on the eyelids and lashes
Bruder Healthcare announced the availability of Bruder Hygienic Eyelid Solution, a 0.2% pure hypochlorous acid solution that’s safe for daily, long-term use. This solution contains no alcohol, oil, sulfates, parabens, or added fragrance, making it an ideal foundation for good eyelid health and a beneficial addition to a daily eye care regimen for patients with mild or moderate conditions, according to Bruder. The spray application is soothing to sensitive skin and provides fast relief from dryness, and itchy, inflamed skin.
Prescription strength without a prescription
“Bruder Hygienic Eyelid Solution is an all-natural, isotonic saline wash that delivers prescription strength results without the cost and inconvenience of a prescription,” Stan Joseph, Vice President of Sales and Marketing, said in a company news release. “This proprietary eyelid and lash solution, containing a pure and stable form of hypochlorous acid, works to support rapid and effective relief from dry eyes, styes, and red, itchy eyelids associated with conditions like blepharitis and meibomian gland dysfunction (MGD) and is designed to assist in the removal of foreign material and debris on and around the eyelid margins.”
Hypochlorous acid is a bactericidal component of the immune system. When the immune system comes across pathogens, it releases hypochlorous acid to kill the bacteria. Hypochlorous acid has shown highly effective in-vitro efficacy against a wide range of microorganisms, helping to fight infection, reduce inflammation, control the body’s response to injury, and enhance its natural ability to heal.
The solution easy to apply
Just spray onto closed eyelids. There’s no need to rinse or wipe; simply spray and let dry, allowing the gentle, hypoallergenic formula to clean and soothe. Patients feel no bubbling or tingling like they might with other topically applied solutions— instead there is only soothing comfort and improved hygiene of lids, lashes and the palpebral margin.
Start with a clean face.
• Shake Bruder Hygienic Eyelid Solution gently before use.
• Close eyes. Apply 1-2 sprays directly onto eyelids.
• After application, let solution dry for 30 seconds; no rinsing required.
• Use twice daily on both eyelids, or as directed by your eye care professional.
Bruder Hygienic Eyelid Solution is now available for in-office distribution or patient purchase by referral online.
Eye care professionals can contact Bruder Sales support department at eyes@bruder.com or at 888-827-2337 to learn more or visit bruder.com.
Eyecare patients should discuss with their eye care professional and can view products online at bruder.com/catalog
